Are you keeping up with the trends of Social TV? Real-time marketing, via TV and Twitter, is turning into the premiere spot for brands and marketers to keep products and promotions alive beyond the original campaign. Hold on to this blog so you can strategize on how you'll tweet your way into the Twitterverse's heart.
You guessed it; Twitter is key. If you're not familiar with all of the chatter during the #Oscars2014 or #Sharknado from months past, these TV events demonstrated the power of Twitter. The latter is already in post-production for Part 2 due to the comments made on the tool. The people have spoken and they want more sharks flying through gusts of wind and rain!
Here's some advice to consider before participating in Social TV.
You may not feel your product has a place in Social TV but get creative so you can be part of the biggest trend in 2014. Start tracking - or creating - social media buzz to build a base and to see how others view your product or brand.
There are endless possibilities for engaging with the biggest social trend of this year. If you, or your boss, need more convincing, use these "Top 10 Predictions for Social TV".
2014 PREDICTIONS FOR SOCIAL TV